DAHL TAYLOR'S NEW LOOK

Dahl Taylor has been cooking up a new style and we're thrilled to share it with you! A complement to his traditional work, this body incorporates montage elements such as scanned pencil drawings, patterns, found objects, and hand lettering. Constructed in Photoshop, the various components are then re-sized and enhanced to achieve a vintage effect. Below the first illustration are the ingredients that make up its composition.

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DIGITAL PROGRESSION: IT'S ALL IN THE NAME

Recently, we started working with a phenomenal UK-based CGI group called Digital Progression. Run by Malcolm Tween & Robert Farnworth, this multifaceted studio is capable of a wide range of work including product, technical, environmental, animation, and the list goes on...
Below is a work-through for one of over 250 images Digital Progression created for the Santander XTY campaign.
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Step 6: The final advertisement

Step 5: Final image

Step 4: Final rendered objects. Additional people were placed in and the water around the guitar, shadows and reflections were retouched.

Step 3: Wire frame placement of the guitar and a positional render of the camera. The scene was replicated in 3D to match the perspective, lighting and environment.

Step 2: The image of the beach is retouched to remove footprints, people, rocks etc. The image is color corrected and a different sea added in.

Step 1: The original un-retouched photograph is selected.

ANDRIO ABERO: DESIGN GURU

We're kicking off 2012 with a huge new talent on the Mendola roster and his name is Andrio Abero. Andrio is a Filipino-American illustrator, art director, and designer living and working in Brooklyn, NY. He has worked with Microsoft, Comedy Central, The New York Times, and is a recipient of the ADC Young Guns 4 award along with many other accolades. Between his high-end technique, unique palette, and conceptual mastery, the sky is the limit for this young design guru.

CLICK HERE TO VIEW MORE WORK FROM ANDRIO ABERO'S PORTFOLIO